Your brain is popping with new ideas. You’ve finally decided to take the leap and start your own business as a solopreneur. You can’t wait to get started on your online adventure and build your own website that is goiung to support it all.
But what website platform is the right one for you?
Choosing the right platform can save you hours of frustration in the long run, as you’ll be updating your website regularly. Adding blog posts, refreshing old blog posts, writing sales pages, adding new digital products. The list is long.
And you want it to be easy.
Plus you want to be proud of your website. It’s going to be your sales channel.
If you plan to sell physical products, you want to choose Shopify or similar e-commerce platforms another platform that is heavily focused on managing product inventory, etc. But if you’re a blogger, coach or service provider, you want a platform where you can easily add blog posts, add images, write new sales pages, and optimise the pages for SEO.
There are many platforms to choose between. The most known are WordPress, Squarespace, Wix and Showit.
I have tried WordPress and Squarespace. I loved WordPress for its blogging capabilities, but I was never entirely satisfied with the look of my site at the time. I liked Squarespace for the design possibilities, but then I didn’t find the blogging functionality as flexible as WordPress. But when I tried Showit I found the platform that worked for me.
So, what are the advantages of using Showit?
6 key advantages of Showit
Design
Showit gives you pixel-perfect control on how you design your page. If you use other platforms, you can also drag and drop to come degree. But never to the single pixel as you can with Showit. With other platforms you’re almost certain have to learn some basic CSS to be able to adjust the design to your liking. That is not necessary with Showit, where you can adjust the size of pictures and the placement of the text just by dragging and dropping.
No coding necessary
You can literally position your design elements where you heart desire. You don’t have to worry about learning to write CSS or JavaScript.
This gives you so much control and makes it far easier for you to make your ideas real on your website. Move some elements around, by dragging it. Resize the images by pull the corners of the photo. Use custom fonts and colours, with no need of extra plug-ins or update of CSS.
Ready-to-use templates
If you don’t want to start from scratch on building your website, or it feels overwhelming, you can find many ready-made templates. Showit offers a huge library of both free and paid templates. There is also many template shops, where you can look for a template.
When you buy a template, you can use it as a starting point, and then modify the design to your liking. Add your brand colours, change the font, and swap the imagery to your own. Delete the layouts that you don’t want and add something new.
Mobile version
50% of all website traffic is done from a phone now. This makes it mandatory for you to have a site that is optimsed for mobile. This is easy done with Showit.
Showit will automatically make two separate canvasses. One layout of the desktop version and one layout of the mobile version. They share the same content, but it’s up to you to adjust the two versions, so they both look good. This gives you full control of the mobile version.
Strong blogging features
Showit has made a collaboration with WordPress. Showit handles all your designs, but your blog is powered by WordPress. That gives you the best of two worlds. You get a very strong blogging backend and SEO-functionality from WordPress and all the design flexibility from Showit.
Is Showit good for SEO?
Yes, it’s good. You can fully customise page titles, meta descriptions, alt text, and headings. But, that said, no website can make a SEO strategy for you. It’s up to you to make a SEO strategy, write quality content with your own personal twist. Backlinks, keyword research. You can install SEO plugins like Yoast for SEO optimisation.
Who should choose Showit?
Choose Showit if you’re solopreneur, coach, service provider or blogger who wants full control your own website. If you want to be able to modify your own website easily without having to rely on somebody else to do that for you.
Who shouldn’t choose Showit?
Don’t choose Showit if you’re selling a lot of physical products and need all the e-commerce functionality, then other platforms like Shopify will be a better choice.
Final thoughts
If you are a bit scared of your own website and don’t feel comfortable changing the elements yourself, then Showit will be a good choice for you. It’s very usable and you’ll soon feel comfortable updating it. Build new landing pages, update your services. It’s fun to do yourself when you feel comfortable.
